Come to this session ready to roll-up your sleeves and ask the hard questions. Bob Wiggins, Senior Vice President Venture Acceleration, Information Technologies, and Mike McCann, Vice President, Corporate Partnerships, will walk-through the process to rapidly validate, revise, or disprove your assumptions about target customers and markets.

Join us to break it all down into strategic and actionable learning experiences with a focus on reducing the risk for your startup. Bob and Mike will help you to better align your business with the markets and customers that you want and need to grow and succeed.