Market Intelligence & Insights Consultant, hybrid | 1060433

OUR GOAL: 
Treat our consultants and clients the way we would like others to treat us!
 
Interested in joining our team? Check out the opportunity below and apply today!
  
To support the development of market intelligence capabilities and strategic decision-making across the business, the Research & Innovation department seeks a Market Intelligence & Insights contractor with expertise in mixed-methods research, market intelligence, competitive analysis, and data visualization.
 
Purpose of Engagement
The purpose of this engagement is to provide ongoing market intelligence and research support that enables client leaders to make evidence-based decisions regarding strategy, innovation, member and customer needs, competitive positioning, product and program development, and emerging market opportunities.
 
The contractor will combine qualitative and quantitative research methods to identify trends, monitor market dynamics, assess competitive activity, synthesize insights, and create dashboards and visualizations that facilitate informed decision-making.
 
Scope of Work
The selected contractor will conduct strategic market and customer research, analyze internal and external data sources, and develop compelling insight deliverables that support organizational priorities.
 
Work may include the following activities:
Market Intelligence & Competitive Analysis

• Conduct ongoing environmental scanning to identify emerging trends, opportunities, risks, and disruptions affecting stakeholders, members, customers, and business areas.
• Monitor and assess competitor and peer organizations, including professional societies, publishers, educational organizations, scientific institutions, and adjacent industries.
• Produce competitive intelligence reports, benchmarking analyses, market landscape assessments, and trend briefs.
• Evaluate market developments, customer expectations, and evolving value propositions relevant to client programs and services.

Mixed-Methods Research

• Design and execute qualitative and quantitative research studies to address strategic business questions.
• Conduct interviews, focus groups, surveys, concept tests, journey mapping exercises, and other research activities as needed.
• Develop research plans, discussion guides, questionnaires, screening criteria, and analytical frameworks.
• Identify and leverage appropriate primary and secondary research sources.
• Collaborate with stakeholders to define learning objectives and research priorities.

Insight Development & Strategic Recommendations

• Synthesize findings across multiple data sources, including research studies, operational data, usage metrics, surveys, market intelligence, and external benchmarks.
• Translate research findings into actionable business insights and recommendations.
• Develop executive-ready narratives that clearly communicate implications, opportunities, risks, and recommended actions.
• Support strategic planning, innovation initiatives, customer experience improvements, and growth opportunities through evidence-based recommendations.

Dashboard Development & Data Visualization

• Design and develop dashboards that enable ongoing monitoring of key business, market, customer, and competitive indicators.
• Create clear, compelling visualizations that communicate research findings and performance metrics.
• Establish repeatable reporting frameworks and visualization standards.
• Integrate research and intelligence outputs into business intelligence tools such as Power BI, Tableau, or equivalent platforms.

Stakeholder Communication

• Present research findings and recommendations to senior leaders and cross-functional teams.
• Facilitate stakeholder discussions, workshops, and insight-sharing sessions as needed.
• Deliver concise reports, presentations, summaries, and executive briefings tailored to intended audiences.
• Serve as a trusted advisor on research findings and market implications.

 
Expected Deliverables
Deliverables may include, but are not limited to:

• Market landscape assessments, including addressable market model
• Competitive intelligence reports
• Trend and opportunity analyses
• Quarterly or monthly intelligence reports
• Dashboards and data visualization assets
• Survey instruments and reports
• Interview and focus group summaries
• Presentation materials for leadership and stakeholder meetings

 
Contractor Qualifications
The ideal contractor will possess:

• Demonstrated expertise conducting mixed-methods research, combining qualitative and quantitative approaches to answer strategic business questions.
• 8+ years of experience in market research, market intelligence, competitive analysis, strategic insights, or management consulting.
• Strong analytical skills with the ability to interpret complex datasets and synthesize information into clear business implications.
• Experience designing and conducting primary and secondary research.
• Advanced proficiency in data visualization and dashboard development using tools such as Tableau, Power BI, or similar platforms.
• Familiarity with analytics and data tools such as Qualtrics, SQL, R, Python, or similar platforms.
• Strong written, verbal, and visual communication skills, including the ability to present findings to executive audiences.
• Ability to independently manage multiple projects, prioritize competing demands, and deliver high-quality work within agreed timelines.

 
Preferred Experience

• Experience supporting membership organizations, associations, nonprofits, higher education, scientific organizations, publishing organizations, or mission-driven enterprises.
• Experience with market segmentation, customer experience research, concept testing, pricing research, or innovation-focused research programs.
• Experience developing or operationalizing market intelligence functions, reporting systems, or insight repositories.

 
Success Criteria
The engagement will be considered successful when the contractor:

• Delivers timely, relevant, and actionable market intelligence.
• Produces high-quality research that informs strategic decision-making.
• Develops dashboards and visualizations that improve visibility into key market, customer, and business trends.
• Identifies meaningful opportunities, risks, and competitive implications for the client.
• Effectively communicates insights to leadership and stakeholders in a clear, concise, and decision-oriented manner.
• Establishes repeatable processes and deliverables that improve long-term market intelligence capabilities.

Reference: 1060433
  
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every qualification. At Revel IT, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role, but your experience doesn’t align perfectly with every qualification in the description, we encourage you to apply anyway. You might be the right candidate for this or our other open roles! 

  
Revel IT is an Equal Opportunity Employer. Revel IT does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

#gdr4900